Asian Journal of Research in Agriculture and Forestry

The purpose of the study was to determine the perception and attitude of the community and its impact on the existence of the company. The study was a qualitative descriptive study conducted from May to July 2024 around the Production Forest of PT. INHUTANI I UMH Pimping Village, Tanjung Selor District, Bulungan Regency, North Kalimantan Province. The stages of research activities, namely: research preparation, observation, determination of samples/respondents, collection of primary and secondary data, data analysis, conclusions, and reporting. Determination of the sample (respondents) using the purposive sampling method of 25 respondents. The method used is to use a descriptive approach method. Public perception was measured using the Likert scale method, namely: 1 = disagree, 2 = neutral, and 3 = agree. The results of the study showed that the community around the company stated that they agreed and accepted the existence of the company because it provides benefits and improves community welfare with an average category value of 2.73 (accepting). The community's attitude also accepted the existence of the company with a category value of 2.37 (accepting);  and the community felt the benefits of social assistance provided by the company in the form of public facilities, road repairs, scholarships, plant seeds, and others with a category value of this social assistance of 2.69 (agree); The community around the company stated that the existence of the company had a positive impact on increasing community income and community education levels; and the community around the company was allowed to work on the company's land on a limited basis for farming, gardening and raising livestock after obtaining the company's permission, the land being worked on was not in the company's industrial plant development area.